Archive for the ‘web’ Category
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Bayer Healthcare
Firewood was approached by the Diabetes Division of Bayer Heathcare to conceive, plan, design, and build their Bayer EasyCare loyalty program. Given diabetics are as unique as any other group of people, we thought a customizable experience might help Bayer break through the clutter. On the web site, disease management tools can be configured to suit various user needs.
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Zeebo
The Zeebo video game console is produced by Tectoy and Qualcom for the emerging BRIC nations. Our involvement included logo design, branding, style guide, console design, product instruction guides, brand characters, stationery system, and site design.
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Line 6
Line 6 is an LA-based manufacturer of digital modeling equipment for musicians: guitars, amplifiers, and effects processors. In an industry whose visual marketing is strewn with clichés ranging from ALGs* (term coined by former Line 6 VP of Marketing and …
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WF (A large California-based bank)
Working with our friends at Wayfinder, we were tasked with solving a pretty important communications problem: how do you let college kids who don’t have a way to pay their bills know that there actually is a way. To support …
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Torani
Torani is a San Francisco-based, family-owned company that produces flavoring syrups, sauces, and blended drink bases. Firewood was brought in to work on the advertising and marketing collateral aimed at café owners.